Do you want to exhibit your product or your object in Venice?
Register and participate at Pixel City!
Pixel City creates exhibition spaces where there aren’t.
It moves beyond physical space and into a new dimension changeable and potentially infinite. Virtual space becomes a new exhibition territory, populated with contents that provide users with augmented nd amplified experiences.
Pixel City is a innovative project that allows you to exhibit objects both virtually and physically in Venice and Milan. Designed and realised by DOS – Design Open Spaces, it was presented for the first time during the Milan Design Week 2020.
How does it work?
A special Pixel Activator – a large QR Code – placed in one of the strategic points of the city will show your product: visitors can scan it with their smartphone and activate the associated virtual reality, with the help of Instagram filters.
In this way, exclusive content linked to your brand will appear on the user’s device, activating specific interaction and communication functions.
Through the Pixel Activator a digital space is created, with allows brands and creators, to present their content/products through this new ways of exhibitions. In term of use the exoerience will becomes more pervasive, engaging, and highly shareable!
By framing the Pixel Activator with your smartphone, you will acrivare the 3D filters. The object will appear on the creen using the social network Instagram.
Pixel City will take place during the 2021 editions of Venice Design Week and Milan Design Week.
Milan Design Week: September 5-11, 2021.
Venice Design Week: October 9-17, 2021
For information write to: comunicazione@venicedesignweek.it
